01
Market Entry
Market assessment, positioning and priorities translated into a practical route to market.
Business in Japan
Commercially grounded support for international businesses that need informed decisions, local coordination and sustained follow-through in Japan.
Discuss your Japan planIMA works from within the market, helping turn business priorities into sound decisions, productive relationships and coordinated action.
Services
01
Market assessment, positioning and priorities translated into a practical route to market.
02
Launch planning, local communication, activation and commercial follow-through.
03
Partner identification, channel discussions, alignment materials and ongoing relationship coordination.
04
Within an agreed mandate, an accountable Japan-side point of contact for communication, issue coordination and execution follow-through.
Operating model
Define the commercial objective, internal readiness and the decisions that matter first.
Build a focused plan around customers, positioning, channels and the realities of the Japanese market.
Coordinate the right people, meetings, materials and actions, with ownership made clear.
Interpret market feedback, address obstacles and adjust priorities without losing momentum.
Best fit
IMA · Tokyo
A useful first discussion covers the objective, the assumptions already in place and the points where local context is creating uncertainty.